Probably one of my favourite types of shoots is going on location to do headshots. Being based in San Francisco, it means I’m usually headed to really cool offices with incredible corporate cultures — places like SparkPR and Ammunition. But I’m not locked to San Francisco — I travel to my client’s offices and often will attend conferences for corporate shoots. This makes sure the shoot is on their time, which for busy executives at hot start ups is usually at a bit of a premium.
Wherever we shoot, though, I can’t help but feel like I’m running some kind of crazy Picture Day for grown ups. Especially when young, ambitious folks in their button downs and khakis are lined up out of the conference room door.
I think what separates a corporate shoot from the (often scary!) memory of picture day as a kid is the preparation that goes in, of course, and the wild variety of personalities and different corporate cultures that come out as I go from company to company.
I still remember shooting with Derek Gillaspy of SmartRecruiters, former VP with Findly. Our shoot started with two shots, but then we added a creative third shot of him showing how he did his job on a white board. We used clear glass and he sketched out his plans — the photos that resulted were so different, and yet so honest. I couldn’t have planned for such a great result.
More than anything though, I like helping people put their best foot forward. Maybe it’s a promotion at their company, or a new job in a new field. I like thinking that the photo on their LinkedIn page can play a role in helping people look their best for their careers. And that’s really what I love most about Picture Day.